Salt & Straw
Salt & Straw crafts intriguing new ice cream flavors each month in collaboration with local artisans and ingredients.
We produce a completely revamped website that is able to quickly adapt to growth, showcase farm-to-cone journeys, and be readily viewable on the go. We added a Seasonal Pints Club where members sample flavors before they hit the scoop shops. In the process, we reimagined their existing online ice cream shop to WooCommerce powered shop with updated SEO, smoother order processing, and streamlined customer communication.