Ecommerce

Avoid the summertime slump: 8 hot tips for ecommerce success

hot tips for ecommerce success

During the lazy summer months, shoppers trade in their keyboards and computers for shades and sunblock. Summertime means vacation time, and that typically isn’t the best news for ecommerce sites. Online shoppers tend to spend less in the summer, with July being the slowest month of the year for ecommerce activity. Compared to the peak…

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5 things to fix on your website in the next week to increase sales

5 things to fix on your website in the next week to increase sales

Like most businesses, you are probably distracted and overwhelmed by the possibilities of doing business online. It is true that the Internet is a game changing tool for collecting leads, attracting customers, growing a business, finding staff, providing awesome customer service and building communities. It is also true that most of us fail dismally in…

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5 tips for writing better product descriptions that sell

5 tips for writing better product descriptions that sell

When it comes to building a website, business owners think about SEO, hiring the best models, photographers, the works. We all know that much like a physical store, presentation and a tangible feeling of quality means everything. This same care must be taken when you begin writing the new product descriptions to fill your ecommerce website.…

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Top 5 ways to create loyal customers with your website

Top 5 ways to create loyal customers with your website

Every successful ecommerce website provides strong, clear personalized communication with their customers. This is a must when you want to build great relationships. Here are my top 5 ways to create loyal customers with your website. 1. Collect emails You can’t establish a good relationship with your customers if you can’t contact them. Your website should provide several…

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Cut your website’s bounce rate and increase your sales

Cut your website’s bounce rate and increase your sales

You see your website’s bounce rate stat in Google Analytics, but what exactly does it mean? Well, it’s quite simple actually. It’s the percentage of people that come to your site and then navigate away from it after viewing only one page. Every single time a visitor does this it increases your bounce rate, in turn…

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How coffee shops can benefit from their website

coffee shop website

If you’re a coffee shop owner, what happens on your website probably isn’t nearly as important as what happens within your four walls. After all, you don’t make money online — you make it in your coffee shop. But what if you could make money online? What if you made improvements to your website that pushed even just 1%, 2%,…

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Must have features for a successful ecommerce website design

Must have features for a successful ecommerce website design

You have a plan to sell your products or services online. You’ve decided what you’re going to sell, and now you just need to find a good web designer and developer. This stage can be somewhat daunting for new store owners. Finding a good designer who understands your goals and who knows what’s really important in an…

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How to plan for successful online holiday promotions

How to plan for successful online holiday promotions

I know it’s only August and most of us are still in flip flops and shorts, but before you know it, Thanksgiving and Christmas will be approaching soon, so the best time to start thinking about your online holiday promotions is now. Let’s go over how your ecommerce brand can identify important holidays, create promotions around them,…

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WooCommerce training for new clients

WooCommerce training for new clients

I’m so excited to hear that WooCommerce has partnered with SIDEKICK. This will make it an easy process for all of my ecommerce clients to learn how to use their online store. With SIDEKICK installed on a client’s site, they can simply load up their store and be guided through common tasks and actions. The plugin is…

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Great product photos can boost your conversion rate

Great product photos can boost your conversion rate

Although ecommerce stores are putting brick-and-morter shops out of business, the main reason why folks are still going to the physical stores is because they can touch and see the product before purchasing. That’s a little bit more difficult to do online. Let’s say you order a shirt online, and when you receive it you notice that the…

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